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By attending this powerful course, you will acquire knowledge in many key areas:

Mastering the art of doing business on-line.
Understanding the cyber consumer.
Establishing, managing and maintaining a new profit center.
Recruiting, retaining and retraining the right people on your team.
Stay ahead of your competition and always maintaining your edge.




By enrolling your dealership, your Internet team will learn:

How to better understand the psychology of the unique internet customer
How to be more effective on the telephone using 3-D Communication
How to better evaluate an on-line purchase request.
How to increase your customer contact ratio.
How to engage the on-line customer in a positive conversation.
How to handle a trade-in with an online purchase.
How to handle a request for a quote without a commitment to buy.
How to secure the online sale right over the phone.
How to generate more than one sale from each purchase request.




This comprehensive program will be offered in three phases. The structure of the program, including the number of training days, will be based on meeting the range
of needs for each dealership.






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